In this video I will be showing you how to create cool custom typography in Adobe Illustrator that is fully editable. Many times designers will outline text, especially when creating things like logos, and while that is perfectly fine, it prevents you from being able to change the text itself. I am going to show you another way to achieve great looking effects while still allowing you to edit or modify the type. I am all about working smarter, not harder when it comes to design. And while there are many shortcuts and time saving tips to share, this is one of my favorite ways to work more efficiently in Illustrator.
If you want to learn more ways to create custom type, logos, and branding be sure to check out our new design course Brand U.